A RAKIJA DEDICATED TO WOMEN
Prestižna Rakija is the first Serbian brand of rakija created specifically for women, designed by Tamara Milošević.
The slogan “Gentle in appearance, strong by choice” highlights elegance and strength, aiming to make women feel special while enjoying this traditional drink.
Made from Leskovac quince, Prestižna offers a subtle yet distinctive flavor, with the addition of edible glitter for a touch of visual prestige. Although primarily intended for women, Prestižna has also gained popularity among men, proving its universal quality. Tamara emphasizes that rakija does not define a person, but that women, like everyone, deserve the freedom to choose based on their own preferences.
The brand promotes freedom of choice and confidence through carefully crafted marketing campaigns. Positive feedback from customers and growing interest have shown that Prestižna has found its place in the market.
Tamara also announces plans to expand the product line, with new flavors and special editions in the future.
