TOURISM ON THE RISE: VISITORS ARE STAYING LONGER IN THE LARGEST CITY OF THE REPUBLIC OF SRPSKA

Banja Luka is continuing to strengthen its position as one of the region’s increasingly attractive tourist destinations, with the latest statistics showing growth in both tourist arrivals and overnight stays during the first nine months of 2026.

PHOTO: Blink / turisti na Kastelu

According to data from the Republic of Srpska Institute of Statistics, the largest city in the Republic of Srpska recorded nearly 97,000 tourist arrivals between January and September, representing a one per cent increase compared to the same period last year.

Growth was even stronger in overnight stays, with more than 156,000 recorded, an increase of five per cent compared to the first nine months of 2025.

TOURISTS ARE STAYING LONGER

The figures indicate that Banja Luka is not only attracting more visitors but also encouraging them to spend more time discovering the city and its tourism offer.

The positive trend continued in September, when the number of overnight stays increased by four per cent compared to the same month last year.

These results highlight the appeal of Banja Luka’s tourism offer, which combines natural attractions, cultural and historical heritage, gastronomy and a vibrant social scene.

THE CITY ON THE VRBAS STRENGTHENS ITS REGIONAL TOURISM POSITION

Situated on the banks of the Vrbas River, Banja Luka offers visitors a combination of outdoor activities, cultural experiences, historical landmarks and distinctive local cuisine.

The growth in tourist arrivals and overnight stays further confirms the city's increasing appeal among both domestic and international travellers, while the rise in overnight stays suggests that visitors are increasingly choosing longer trips.

These results provide a positive foundation for further developing the city's tourism offer and promoting Banja Luka as one of the leading tourist destinations in the region.