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PODRINJE EMERGES AS A UNIQUE TOURISM DESTINATION

The municipalities of Srebrenica and Bratunac from the Republic of Srpska, along with Ljubovija and Bajina Bašta from the Republic of Serbia, have signed a Protocol on Cooperation in the field of tourism, aimed at the joint development, improvement, and promotion of the tourism offer of the Podrinje region.

PODRINJE EMERGES AS A UNIQUE TOURISM DESTINATION
PHOTO: Kućica na rijeci Drini

The document establishes a framework for long-term cross-border cooperation focused on the better utilization of the region’s natural, cultural, and tourism potentials. Through this initiative, the partner municipalities seek to strengthen connections and create a unified approach to tourism development on both sides of the Drina River.

The Protocol envisages cooperation in joint tourism promotion, the development of shared tourism products and travel packages, as well as the exchange of knowledge and experience among local communities.

Special emphasis has been placed on joint applications for cross-border cooperation funds, which will enable the implementation of concrete projects and additional investments in tourism infrastructure.

The main goal of the signed Protocol is to enhance the tourism visibility of Podrinje and position it as a single, attractive tourism destination. By connecting municipalities on both sides of the Drina, the initiative is expected to contribute to sustainable development, economic growth, and stronger regional cooperation.